Why create a business?

There are many young women who have had a very difficult start in life. They may have grown up in poverty, in foster care, with parents abusing substances or incarcerated, in low-performing schools, and in communities where violence was common. They are likely to have experienced abuse or trauma of some kind. Now that they are pregnant or have one or more children, they are not prepared with the job, life, and relationship skills needed to provide for their family. This business was designed specifically for them.